July/Aug 2007
Hector Bosotti
GETTING MORE LEADS DELIVERED
"You may have read industry statistics, which suggest the following averages: Out of 100 applications processed, 40
percent are approved, 30 percent of those are delivered, which nets a 12 percent delivery ratio...."
May/June 2007
Hector Bosotti WE KNOW WHAT WE'RE DOING!
"There are some dealers who have been marketing to and servicing special finance customers for many years. Some would consider these people to be the experts in the industry. Last year I visited and spoke with dealerships from coast to coast that are considered among the best..."
March/April 2007
Hector Bosotti WHY SHOULD YOU CONSIDER SPECIAL FINANCING?
"Many dealers’ initial reaction to special financing is fear of having "that type of customer or element" hanging around their dealership. Dealers with high ethical standards are also concerned for their customers’ well-being with the exorbitant interest rates..."