July/Aug 2007
Hector Bosotti
GETTING MORE LEADS DELIVERED
"You may have read industry statistics, which suggest the following
averages: Out of 100 applications processed, 40 percent are
approved, 30 percent of those are delivered, which nets a 12
percent delivery ratio...."
May/June 2007
Hector Bosotti
WE KNOW WHAT WE'RE DOING!
"There are some dealers who have been marketing to and servicing
special finance customers for many years. Some would consider these
people to be the experts in the industry. Last year I visited and
spoke with dealerships from coast to coast that are considered
among the best..."
March/April
2007
Hector Bosotti
WHY SHOULD YOU CONSIDER SPECIAL FINANCING?
"Many dealers’ initial reaction to special financing is fear
of having "that type of customer or element" hanging around their
dealership. Dealers with high ethical standards are also concerned
for their customers’ well-being with the exorbitant interest
rates..."
CLOSE OF THE
MONTH 
